Published On: Fri, Oct 9th, 2015

Ones To Watch: Alvvays

Canadian indie-pop wall of sound

ALVVAYS press photo. JESS BAUMUNG(2)

Alvvays may hail from a handful of remote maritime provinces in Canada, but their huge, infectious sound is mined from a rich seam of British influences.

Guitarist and vocalist Molly Rankin met co-guitarist Alec O’Hanley in Halifax, Nova Scotia, and a shared love of Teenage Fanclub, The Smiths, Belle And Sebastian and The Jesus And Mary Chain informs their luscious, jangly wall of sound.

Their eponymous debut album is a bittersweet indie-pop delight that reached number one in the US College Radio Chart, yet it’s this side of the pond that the band, now based in Toronto, are held most dearly, with a recent sold-out UK tour and euphoric Glastonbury appearance underlining our appetite for the Canadians.

“We broke more or less in the UK,” reflects O’Hanley, who still works in Toronto guitar shop Paul’s Boutique when he finds time. “The Brits were more receptive to our stuff early-on. We were over in the UK when we found out we went number one in the US College Campus Radio Chart, but I think it was in large part due to the reception we got on this side of the lake.

“We’ve had a lot of sold-out shows and been asked to play nice festivals a year after our record came out, and we’re as pleased as punch. We couldn’t really ask for much more from the humble little thing that we do.”

O’Hanley is quick to acknowledge the catalysing effect that British influences had in the band’s development.

Alvvays press photo - Shervin Lainez (4)

“I don’t know what it is about UK bands, there was something in the water in the late 80s,” he says. “We lean pretty heavily on the Glaswegians and Mancunians. We got into The Smiths together, Cocteau Twins were big for us, and Johnny Marr is tough to top. It’s him and Lindsey Buckingham for me.

“The first time I heard Bandwagonesque by Teenage Fanclub, I was floored. It was a gaping hole that I didn’t know existed in my life, one of those moments where blue sparks come pouring out of the speakers; we nerded out over the Fannys for a while.”

In Archie, Marry Me, Alvvays have a solid-gold classic indie single, that’s as catchy and affecting as anything in the catalogue of their heroes Teenage Fanclub. However, Molly reveals its romantic notions are somewhat misleading: “I wrote the song when a lot of my friends were getting married,” she says. “I wasn’t sure it was the right time, and didn’t understand what the rush was. It’s a bit of a bitter song, as anthemic as it may seem. It was also highlighting a young exciting relationship that wasn’t necessarily going to work out forever – more  of a reckless, impulsive situation.”

The song’s summery melodic assault and wry lyrics proved such a draw that one listen persuaded O’Hanley to return from a spell overseas and leave his former band, Two Hours Traffic: “That song was one of Molly’s finest lyrics – the sentiment and tone resonates,” he says. “I remember when she sent me the verse and the chorus when I was in Australia, and I was so charmed by it that I resolved at that moment to quit my band and strike out with her.”

Anyone lucky enough to catch one of the band’s UK dates in September would have witnessed an exhilarating live sound built around a  pair of Fender Deluxe Reverbs, with the Electro-Harmonix Deluxe Memory Man, ProCo RAT and Dr. Scientist Reverberator among the pedals on their boards.

alvvayslive

“I’ve got the reverb at zero most shows, I like the Kevin Shields approach of achieving that wall of sound without reverb,” says O’Hanley. “Reverb is valuable and we use it on our record, but delay is just as effective, if not more so.

“On the record, we used almost exclusively the Fender Champ, which I also use live. I stick it on top of my Deluxe Reverb and it’s nice, it’s just a tight little recording amp.

“When you hear about AC/DC using tiny recording amps in the studio, if a band of that sonic magnitude can go that route, then why can’t we? A lot of it was just a Champ with a ’58 stuck in front of it. There’s no onboard reverb with the Champ, so we used a Reverberator pedal, and we lean pretty heavily on the old Deluxe Memory Man, too. It’s probably the best guitar pedal out there – it’s great for slapback and self-oscillation.

“I bought a Jazzmaster that came into the guitar shop I work in – Paul’s Boutique – a 2008 60s reissue. Molly, for a while, bounced between a Mustang and a JagStang on the road, but none of the pickups sounded as good as the old DuoSonic she played on the record, which we found in a Cash Converters on Prince Edward Island. It had the Fender sticker worn off, and we got it on the cheap. It’s a nice guitar with a singular tone. Those covered pickups are nice for feedback and it’s very versatile.”

Alvvays. press photo. red. Gavin Keen 3

Alvvays are now back in their homeland hunkering down for the unforgiving Canadian winter and preparing to write the follow-up to their debut release, but British fans can expect to see them back this side of the Atlantic next year.

“We’ve been able to have a lot of fun over here with audiences and people knowing the record, which is not always the case for us. We have a lot of fond memories of playing the UK,” says Rankin.

“Things should start to slow down for us a bit now. We have a small Eastern Canada tour and some sporadic dates, then we’ll be home for a little bit to start working on some things in the basement and going back into the creative stage. The winter’s always been inspiring to me and to Alec, I’m excited for the gloom.”  

alvvays.com

Try if you like: Teenage Fanclub, The Smiths

Gear

Guitars: Fender Jazzmaster, Fender Duo-Sonic,
Fender Jag-Stang

Amps: Fender Deluxe Reverbs

Effects: EHX Deluxe Memory Man, MXR Carbon Copy, Pro Co RAT, Dr. Scientist Reverberator

2015-09-16 09.48.19

Author – Gary Walker

Gary Walker has worked in journalism for 15 years on a variety of newspapers and magazines. He is currently the production editor of Guitar & Bass and Music Tech magazines.

Tags: , , , , , , , , , , ,
Read previous post:
B&G Little Sister review

With its ES-140-like body and a slot-head parlor neck, is the B&G Little Sister a retro curio or a viable...

Close